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Markets & investment

2026: The State of Consumer AI

Consumer AI adoption, engagement and spending, viewed through a venture investor’s research.

Publisher
Menlo Ventures
Publication
September 15, 2026
Length
35 pages
Language
English
£399 GBP

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Menlo Ventures

2026: The State of Consumer AI

2026 / RESEARCH

Independent research index / editorial cover

About this report

A consumer-market study that looks beyond headline adoption to frequency of use, willingness to pay and delegation to AI agents. It combines survey findings with market-spending estimates to describe how consumers incorporate assistants and specialized tools into daily life. The report also examines income-generating uses, reactions to AI-created content and the trust barriers facing non-users. Read it to inform product positioning, subscription strategy or customer research, while keeping its consumer sample and market-estimation approach in view when applying the findings elsewhere.

The PDF is in English. This introduction and content guide are available in your selected language.

Who it is for

  • Product and customer experience teams
  • Investors and market researchers
  • Researchers and analysts

Inside this report

  1. Consumer adoption and daily usage
  2. Paid subscriptions and concentrated spending
  3. AI agents and delegated decisions
  4. Income generation and AI-created content
  5. Accuracy, privacy and trust barriers
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